How consumer trends translate into new design directions, and the directory of talent you’ll need to help activate them.
Best in class examples of brands who have harnessed consumer trends in specific projects
Virtual reality is transformed into a social experience in Parisian cinema chain MK2’s new space.
A wearable support network for people living far away from friends and family.
Brand consultancy Wolff Olins has created a visual identity for ZigBee Alliance’s Dotdot, a universal...
The new Dr Jart+ flagship store in Seoul offers customers a refuge from the worst of the city’s pollution.
Musician, artist and dancer FKA Twigs took creative control of Nike’s latest campaign, which challenges...
A new transmedia book concept offers readers the chance to blur the boundaries between fact and fiction.
Rent the Runway's new flagship store in New York aims to combine technology-enabled efficiency with a luxury...
In the heart of Soho, WAH London offers a glimpse of the nail salon of the future.
Sports brand Snapbac has created a Precovery clothing category designed for those who wish to pursue...
Snap Inc has launched a series of pop-up phygital vending machines to promote its first physical product.
The Fifth Sense is a multidimensional brand experience that spans digital
and physical locations.
The BRIGHT BMBR is a jacket that has both a physical and digital identity.
Lynk & Co is a new car brand that puts digital connectivity and sharing at the heart of its design.
RŪH Collective is introducing fashion-forward clothing for women who want to cover up.
Ichiran is bringing its unique brand of ramen and service to the US.
The Noto Project is a collaboration between Google and Monotype that combines 800 languages in one type family.
The 67% Project saw Refinery29 adjust their art direction to accurately represent US women's body shapes for...
PANDA is a fictional platform that would help sharing economy workers push back against their ‘employers’.
Forests is a series of temporary installations that challenge our perception of public spaces and translate...
Tommy Hilfiger's latest fashion event ditched runway convention to create a carnival of couture.